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Marketing Monday Tip: Let Go

Sometimes, the best thing we can do in our business is to let go. Being in control and having to control everything are two very different things. That’s why, in this video I’m discussing 4 steps that will allow you to ease back on trying to control everything in your marketing plan, especially those things…

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Marketing Monday Tip: Stay Hungry and Wild

go out therego out to where the grass turns into tarnished goldand the last tree stands languishing and weary with the weight of itself go to where the meadow ends and the living things are nearly goneand where there seems nowhere else left to goand thenkeep going just a little beyond the last trace of…

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Marketing Monday Tip: Take Control of Your Marketing!

Do you feel like your messaging is cohesive? Or that you’re consistently talking to the same target audience? What about your branding? Are the colors, the font and the emotions conveyed on your Instagram consistent with your website? If you answered “no” or “I’m not sure” to anything above, then this 6 minute video is…

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Marketing Monday Tip: What’s a Sales Funnel?

SALES FUNNEL… You’ve probably heard the term. Maybe you’ve even done some research and tried to map out your funnel. In this 8 minute video, I give you 5 steps for creating a basic sales funnel that will help you visualize and understand your ideal client’s journey with your business. Use this process to really…

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Marketing Monday Tip: Narrow Your Marketing Focus

Do you feel overwhelmed? Do you feel out of sync? Then this week’s video is for you! When you’re spinning out of control in your business, your marketing and your planning, it probably means you’re taking on too much at a time. I know, I know, that to do list is calling your name and…

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Marketing Monday Tip: When Marketing Gets Hard

Summer is in full swing and shit is bananas! Is your schedule all out of whack? Are your kids driving you crazy? Do you feel like just when you were getting into the swing of things with your marketing, summer came and swept all of your momentum away? It’s hard to push yourself outside of…

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Marketing Monday Tip: Marketing Consistently

If I had a dollar for every time someone came up to me asking me how to immediately improve their cash flow with marketing, I wouldn’t be writing this blog, I’d be on a beach somewhere drinking margaritas. Marketing is an ongoing part of your business that needs consistent attention just like your website, your…

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Marketing Monday Tip: EMPATHETIC MARKETING (ALL THE FEELS)

If you’ve been wondering why: -No one is interacting with your social media posts, -Your paid ads aren’t converting -You’re not reaching your target audience Then SURPRISE! There’s something wrong with your messaging. Join the club, amigos. We’ve all got messaging tweaks to do and the only way to know what works is to test…

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Marketing Monday Tip: MARKETING 101

Happy June! The halfway point in the year and the start of another new month means time to reflect, evaluate and make changes if necessary. Are you where you planned to be in your business? When is the last time you looked at your marketing goals for the year? In order to understand where you’re…

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Marketing Monday Tip: OWN YOUR TIME

Raise your hand if you’ve ever felt like your schedule runs you instead of you running your schedule… Hands up? Yeah, mine too. I’m too busy. There aren’t enough hours in the day. I don’t know if I’ll have time to. Free time? HA! Running a business means wearing multiple different hats throughout the day:…

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