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Marketing for the Uninhibited Podcast: Ep. 23 Skin in the Game w/ Rachael Kay Albers


Listen to it here:


About this episode:

Rachael Kay Albers is a marketer who hates marketing. As the founder and creative director of RKA ink, a branding, web design, and digital marketing studio based outside Chicago, Rachael has helped hundreds of thought leaders and visionary entrepreneurs all over the world stand out online without selling their soul or playing the manipulation game. Rachael’s clients have used their online platforms to launch bestselling books, five star podcasts, and six figure funnels.

After ten years in the business, Rachael Kay Albers has a lot to share about running a business, being a mom, starting a marketing comedy show, and moving forward with what works. She is also our first ever returning guest! Read her full bio and connect with her below.


In this episode of the Marketing for the Uninhibited Podcast we cover:

  • Brandcrastinating – what it is and why people do it
  • Letting go of something you’ve worked hard on that isn’t working so you can make room for something that is
  • Having skin in the game and why it is so important as a consumer and business owner
  • What it means to earn the right to vomit value (read: obtain a level of success that allows you to break the norm)
  • Testing more
  • Failing faster

“If Marie Forelo were to start from scratch today, she wouldn’t have the website she has today. She has earned that website.” – RKA


Also Mentioned in this Episode
Mike Ganino
Marie Forleo
Kickass Masterminds
Household Name Podcast


More about Rachael and RKA Ink:
Rachael Kay Albers is a marketer who hates marketing. As the founder and creative director of RKA ink, a branding, web design, and digital marketing studio based outside Chicago, Rachael has helped hundreds of thought leaders and visionary entrepreneurs all over the world stand out online without selling their soul or playing the manipulation game. Rachael’s clients have used their online platforms to launch bestselling books, five star podcasts, and six figure funnels.

When not crafting epic, unforgettable brands for her clients, Rachael hosts Awkward Marketing, a business comedy show blending fun size small business advice with storytelling and sketch comedy, for entrepreneurs who want to create epic, unforgettable brands online. Rachael has been featured in Inc. Magazine and The Huffington Post and been a guest on podcasts like Make Money Your Honey, Marketing In Yoga Pants, and The Entrepreneur Mastermind Show.

Rachael lives in St. Charles, IL with her husband, daughter, two troublemaking dogs, and a bunch of old computer cords they’re afraid to throw away.

Go watch her hilarious and informative marketing comedy show show http://www.awkwardmarketing.com/

Where to Find RKA Ink
Website
Facebook
Instagram
YouTube

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