Sometimes, the best thing we can do in our business is to let go. Being in control and having to control everything are two very different things.
That’s why, in this video I’m discussing 4 steps that will allow you to ease back on trying to control everything in your marketing plan, especially those things you can’t control.
Did you know that the original name of my business was Let Go Marketing? That was the name until I received a cease and desist letter demanding I change the name or be sued. 6 months into the new biz and I was dealing with rebranding, rebuilding and avoiding a lawsuit. HOT DAMN, I SURE MOVE FAST. I spent several weeks crying to my lawyer. I went through a wheel of emotion from worry, to embarassment to stress to shame to excitement and more.
When it comes to marketing your business, we develop a strategy to keep you on track, and a plan to control and guide what we can on a daily basis, but ultimately, there will be things in your business that occur outside of our control.
I hope this eases some of your stress this week!
If you’re looking for a little more one on one attention to discuss your marketing woes, click below to connect with me.
See you next week!